Interactive Design

Project Details:
In celebration of Heart Month, Bayer^® Aspirin wanted to send an eNewsletter to current consumers. We designed and developed a newsletter that contained a sampling of information and provided links guiding the consumer to learn more.
Features:

• Included Forward-to-a-Friend option
• Added links to major social networking sites to share newsletter
• HTML

Project Details:
Alka-Seltzer needed to introduce new packaging without changing the entire website. We created a flash introduction that was animated in the personality of the brand. A new home page was also created and subtle elements throughout the site were updated to incorporate the colors of the new packaging.
Features:

• Short flash introduction showing the new packaging
• Revised home page to incorporate new packaging
• HTML, Flash

Project Details:
Profoot Foot Care undertook a significant packaging restage and wanted a site that reflected their products’ new look. Working with elements of the new package design, we created a product-centric website that was both informative and attractive.
Features:

• Rotating area on home page to display new items/news
• Products organized by type for faster searching
• HTML, JavaScript

Project Details:
Bayer HealthCare wanted to provide an opportunity for consumers to send well wishes to troops overseas. We created a web page that was integrated with the existing promotional materials and allowed the consumer to fill out a form that looked like airmail. Upon clicking submit, the airmail received a postmark signifying it was sent.
Features:

• Integrated design with existing promotion
• Designed an interactive form to replicate the look of military airmail
• Created a back-end database to house all of the submitted information
• HTML, JavaScript, PHP, SQL

Project Details:
In an effort to support the launch of the new Bayer AM product, we designed and developed a product microsite and an email blast to existing and potential consumers. The email drove consumers to the microsite where they could learn more about the product and download a coupon.
Features:

• Integrated design of the microsite and newsletter for continuity
• Addition of a weather widget on the microsite
• HTML, JavaScript

Project Details:
Bayer Diabetes Care wanted to introduce the launch of a new website to visitors of their existing sites. We developed a flash banner to serve as a teaser outlining what consumers could expect from the new site. The banner loaded as a pop-over when viewers arrived at existing BDC home pages.
Features:

• Flash pop-over with information and calls-to-action
• Flash, HTML, JavaScript